NEW ORLEANS/BATON ROUGE – The Barbie Sports Club Tour is on the road for its 2026 tour. This limited-time pop-up experience brings exclusive Barbie Sports Club merchandise to cities across the U.S. and is rolling into Louisiana for two stops.
The Barbie Sports Club Truck will feature an exclusive lineup of active-inspired apparel, accessories and drinkware, which the team says is perfect for hitting the court, the gym, all while repping Barbie.
The Barbie Truck Tour has been bringing exclusive, limited-edition merchandise to fans across the U.S. since 2019, starting with the Barbie Truck Totally Throwback Tour, followed by the Barbie Malibu Truck Tour in 2021 and the Barbie Truck Dreamhouse Living Tour in 2023. Each tour has celebrated a different aspect of Barbie’s world, from retro fashion to her iconic Dreamhouse lifestyle. Now, the Barbie Sports Club Tour hits the road with a fresh, athletic-inspired collection, celebrating Barbie’s fun and active lifestyle.
WHEN
NEW ORLEANS
- Where: Lakeside Shopping Center (near PF Chang’s)
BATON ROUGE
- Where: The Mall of Louisiana (between Soma and Columbia)
WHAT
BARBIE SPORTS CLUB TRUCK MERCH LINEUP:
Apparel: Tee Shirt, Track Jacket, Half-Zip Sweater
Accessories: Necklace, Wristlet, Baseball Hat, Bag Charm, Crossbody Duffle
Drinkware: 24 oz. Thermal Bottle, 10.5 oz. Glass Mug
Bags: Tote Bag, Duffle Keychain, Tote Keychain