NEW ORLEANS – Draper James, the lifestyle brand founded by Reese Witherspoon, announced ‘The Decade Tour,’ a 10-city celebration marking its 10th anniversary.
This tour will bring Draper James’ Southern charm to life through curated pop-up shops at exclusive hotels across the country, including New Orleans from Sept. 4-7.
Organizers share, selected for its unique character and reputation for exceptional hospitality, Hotel Monteleone will serve as the perfect backdrop for this exclusive and immersive experience. Guests will have the opportunity to preview the latest Draper James collections, enjoy founder Reese Witherspoon’s signature sweet tea and experience VIP events – each curated with meticulous attention to detail, pop-ups from local, women-owned brands, and personalized touches to create a warm, welcoming atmosphere, authentic to the heart of Southern heritage, hospitality and traditions.
Whether it’s New Orleans, Charleston or Nashville, each tour city promises to be a truly memorable experience—one the team shares that embodies Draper James’ contemporary, yet timeless Southern style and welcomes guests with the charm and grace that’s signature to the American South, culminating in a grand finale celebration in Reese’s hometown of Nashville, a city where no girls trip is complete without visiting the iconic Draper James flagship store on 12 South.
When:
Thursday, September 4, 4 – 7 p.m. | PJ Party Kickoff Event
Friday, September 5, 10 a.m. to 7 p.m. | LoveWeld Pop-Up
Saturday, September 6, 10 a.m. to 7 p.m. | Oxalis Apothecary Pop-Up
Sunday, September 7, 9 a.m. to 2 p.m.
Where: Hotel Monteleone
214 Royal St
New Orleans, LA 70130
RSVP: EventBrite