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Crescent City Fitness Foundation Announces Fundraising Goal for 43rd Running of the Allstate Sugar Bowl Crescent City Classic

NEW ORLEANS – With the 43rd annual Allstate Sugar Bowl Crescent City Classic less than one month away, race officials with the Crescent City Fitness Foundation announced an unprecedented goal of raising $1 million for local nonprofits at this year’s momentous virtual 10k challenge.

The Crescent City Fitness Foundation also announced the long list of local nonprofits it is supporting and partnering with for this year’s Allstate Sugar Bowl Crescent City Classic, the Gulf South’s oldest and largest road race. The participating nonprofits are:

  • Ochsner Hospital for Children
  • Team Gleason
  • Covenant House
  • Boys Hope Girls Hope
  • Bastion
  • Kickin’ Parkinsons
  • Kelly Gibson Foundation
  • New Orleans Musicians’ Clinic and Assistance Foundation
  • Girls on the Run
  • Youth Run NOLA
  • Split Second Foundation
  • Junior League of New Orleans
  • Animal Rescue New Orleans (ARNO)
  • CASA Jefferson
  • Community Center of St. Bernard
  • WYES
  • John Ochsner Heart Vascular Institute

Officials representing the 17 New Orleans-area nonprofits were on hand at a special press conference today at The Bastion Community to announce the goal. The event celebrated the unique “RUN FOR IT” program’s milestone of raising more than $5 million to support more than 23 nonprofits since the program was first conceived by CCC official Ricky Thomas seven years ago.

“The New Orleans community never ceases to amaze us with their generosity when it comes to charitable giving and supporting those in need throughout the area,” said Crescent City Classic Race Director Eric Stuart. “All we can hope is to continue to outdo ourselves year after year.”

As part of the “RUN FOR IT” program, the Foundation provides charity Race Bibs/Numbers and donates incentives to each participating nonprofit. The nonprofit partners then recruit and organize teams of runners and walkers who commit to raising a minimum of $100 for their charity by race day. Official charity runners receive various perks and incentives as part of the “RUN FOR IT” program including a commemorative long-sleeve t-shirt only available to charity runners and a personal online fundraising page.

The Allstate Sugar Bowl Crescent City Classic 10k road race, annually attracts almost 30,000 runners and walkers. This year, for its 43rd running, the Classic will be held virtually due to coronavirus safety protocols. The 6.2-mile challenge is available to runners nationwide to run any course of their choice. Registration is open now at

The Crescent City Fitness Foundation, a 501c3 nonprofit, was established in 1996 with the mission to educate, encourage and assist the citizens of the New Orleans community to maintain physical and mental fitness by participating in fun, healthy events.

For more information on the Allstate Sugar Bowl Crescent City Classic “Run For It!” program, visit


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