NEW ORLEANS – The New Orleans Chapter of the Public Relations Society of America (PRSA) will present an interactive panel discussion Thursday, May 15 featuring prominent New Orleans media professionals. This unique workshop is designed to equip business owners and communications experts with actionable strategies for effectively navigating today’s dynamic news environment and insider tips on how to best secure valuable media coverage.
The panel will take place on May 15 from 11:30 a.m. to 1 p.m. at Ralph’s on the Park (900 City Park Ave. in New Orleans). This event offers a unique opportunity to gain firsthand knowledge from key media figures, including:
- Bun Choum, Managing Editor, WDSU News
- Jerry DiColo, Deputy Editor, The Times-Picayune/NOLA.com
- Kelly Hite, Associate News Editor, Renaissance Publishing
- Katie Jane Fernelius, Reporter, Verite News
- Carlie Wells, Reporter, Axios New Orleans
“In today’s competitive landscape, strategic media relations is paramount for building brand credibility and achieving business objectives,” states Chelsea Creel, president of PRSA New Orleans. “This panel discussion provides a direct line to local news leaders, offering invaluable insights into how organizations can craft compelling narratives that resonate with the media and their audiences.”
Attendees will gain practical takeaways on:
- Earning Media Coverage: Uncover effective techniques for developing newsworthy pitches and stories that capture the attention of local journalists.
- Understanding Media Needs: Identify the specific types of content reporters and producers actively seek and learn how to tailor communications accordingly.
- Navigating the Evolving Media Landscape: Gain a deeper understanding of current trends, challenges, and emerging opportunities within the local media ecosystem.
- Direct Engagement: Participate in an interactive question-and-answer session to address specific challenges and receive personalized guidance from the panelists.
The event will kick off with networking at 11:30 a.m., followed by lunch and a panel discussion from noon to 1 p.m. To register, click here. Tickets are $70 per person and include a three-course lunch. Discounted tickets are available for PRSA and Public Relations Student Society of America members. Seats are limited and the panel is expected to sell out.
About PRSA
PRSA is the leading professional organization serving the communications community through a network of more than 400 professional and student chapters in the U.S., Argentina, Colombia, Mexico, Peru and Puerto Rico. Guided by its Code of Ethics, PRSA empowers its members to succeed at every stage of their careers through a wide breadth of premium professional development programs, exclusive networking events and leadership opportunities. Signature events include the Anvil Awards, and ICON, the premier annual gathering for communications professionals and students. For more information, visit www.prsa.org.
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